– logo, branding
I created the logo and branding foundations for SUPER reflexology.
The logo has a broken U to indicate something that can be healed and reconnected.
The colour palette is an analogous theme which are often found in nature, picked from a landscape photograph I took a bright summer night in Norway. The reflection in the landscape represents peace and balance.
I chose the typeface Core Humanist Sans as I found it had the right balance between the clinical and the human.